Launch
Students will launch the film festival challenge by analyzing how short films shape audience experience, improvising and filming quick scene tests, and using early feedback plus community input to define strong audience-centered directions for later research and planning.
Days 1 - 3
Research & Plan
Students will gather direct audience evidence, study how short films shape viewer experience, and turn research into a practical production direction brief with clear crew roles, feedback routines, and checkpoint plans.
Days 4 - 9
Synthesize & Pitch
Students will synthesize audience research into a focused film direction, generate and compare multiple short film concepts, and pitch storyboarded options that show how story structure, shot sequencing, and scene transitions are designed for a specific audience.
Days 10 - 15
Prototype & Test
Days 16 - 21
No activities have been added to this phase yet.
Refine & Present
Students will turn tested concepts into polished festival-ready short films by tightening rough cuts, validating choices with representative viewers, revising through structured critique cycles, and preparing a public-facing director’s note and team presentation that explain how audience feedback shaped the final film.
Days 22 - 27
Showcase
Students will finalize festival presentation details, present their short films to an authentic public audience, and document how audience feedback and the full design process shaped their final creative choices.
Days 28 - 30