Festival Flick Lab

Launch Research & Plan Synthesize & Pitch Prototype & Test Refine & Present Showcase

Launch

Students will launch the film festival challenge by analyzing how short films shape audience experience, improvising and filming quick scene tests, and using early feedback plus community input to define strong audience-centered directions for later research and planning.

Days 1 - 3

🎬 Red Carpet Scene Sprint

Launch 145m

🧠 Audience Experience Breakdown

Knowledge/Skill Building 135m

🎤 Festival Standards Q&A Notes

Community Experience 145m

No activities have been added to this phase yet.

Edit Phase

Research & Plan

Students will gather direct audience evidence, study how short films shape viewer experience, and turn research into a practical production direction brief with clear crew roles, feedback routines, and checkpoint plans.

Days 4 - 9

🎬 Audience Hooks in Short Films

Knowledge/Skill Building 120m

📝 Interview Protocol and Consent Cards

Knowledge/Skill Building 135m

🎤 Viewer Interviews and Festival Q&A

Community Experience 145m

🗂️ Empathy Map and Assumption Check

Research 145m

📄 Short Film Direction Brief

Deliverable 145m

✅ Crew Plan and Checkpoint Conference

Assessment 145m

No activities have been added to this phase yet.

Edit Phase

Synthesize & Pitch

Students will synthesize audience research into a focused film direction, generate and compare multiple short film concepts, and pitch storyboarded options that show how story structure, shot sequencing, and scene transitions are designed for a specific audience.

Days 10 - 15

🧩 Audience Insight Wall

Knowledge/Skill Building 145m

🎯 How Might We Brief

Knowledge/Skill Building 145m

🗂️ Concept Sprint Boards

Project Work 145m

🗣️ Storyboard Pitch Clinic

Deliverable 145m

📋 Pitch Deck and Shot Plan

Deliverable 145m

🎬 Greenlight Concept Pitch

Assessment 145m

No activities have been added to this phase yet.

Edit Phase

Prototype & Test

Days 16 - 21

No activities have been added to this phase yet.

Edit Phase

Refine & Present

Students will turn tested concepts into polished festival-ready short films by tightening rough cuts, validating choices with representative viewers, revising through structured critique cycles, and preparing a public-facing director’s note and team presentation that explain how audience feedback shaped the final film.

Days 22 - 27

🎬 Rough Cut Revision Clinic

Knowledge/Skill Building 120m

🛠️ Rough Cut Peer Notes Round

Deliverable 145m

✂️ Final Cut Build Session

Project Work 145m

👥 Validation Screening with Festival Partner

Community Experience 145m

📝 Director’s Note and Intro Rehearsal

Knowledge/Skill Building 135m

🎥 Final Cut Presentation Gate

Assessment 145m

No activities have been added to this phase yet.

Edit Phase

Showcase

Students will finalize festival presentation details, present their short films to an authentic public audience, and document how audience feedback and the full design process shaped their final creative choices.

Days 28 - 30

🎬 Festival Run-of-Show Rehearsal

Knowledge/Skill Building 120m

🎥 Behind the Lens Showcase

Community Experience 180m

📝 Director's Note Reflection Portfolio

Assessment 135m

No activities have been added to this phase yet.