May 2026

Mon
Tue
Wed
Thu
Fri
18 Day 1
Empathize
Meet Philly Travelers
19 Day 2
Identify Budget Constraints and Stakeholders
20 Day 3
Define
Define Philly Budget Problem
21 Day 4
Conduct Stakeholder Interviews and Listen Deeply
25 Day 5
Ideate
Create Empathy Maps From Real Data
26 Day 6
Observation Walks and Field Notes Practice
27 Day 7
Persona Development and Problem Framing
28 Day 8
Prototype
Affinity Mapping and Insights Synthesis

June 2026

Mon
Tue
Wed
Thu
Fri
1 Day 9
Design Interview Guides and Practice
2 Day 10
Conduct Stakeholder Interviews and Record Insights
3 Day 11
Create Empathy Maps from Collected Data
4 Day 12
Test/Present
Synthesize Findings with Journey Mapping
8 Day 13
Develop User Personas and Problem Statements
9 Day 14
Conduct Stakeholder Empathy Interviews and Map Needs
10 Day 15
Analyze Insights to Define Empathic Problem
11 Day 16
Persona Creation and Empathy Storyboarding