Students will gather insights and perspectives by interviewing community partners, classmates, and family members about their experiences with social challenges, aiming to deeply understand and empathize with their needs to inform their initial product/service ideas.

Students will craft a clear and concise vision statement for their selected product or service, outlining its intended social impact and significance, and collaborate to identify key success metrics, ensuring alignment with the overall project goals and community needs.

Students will collaboratively brainstorm innovative product and service concepts that address social issues, incorporating insights from community partner interviews, to guide their selection and development process in both ELA and math.

Students will collaboratively draft detailed project outlines, sketch initial drafts of advertisements and business plans, and outline purposeful experiences that align with their selected product or service, ensuring integration between the creative and business aspects of the project.

Students will conduct peer testing sessions for their ELA advertisements and math business models, presenting to classmates and community partners to gather feedback on impact, engagement, and real-world feasibility, then refine their work based on insights gained over the course of three days.

Students will engage in structured critique sessions where they present their business and marketing drafts to peer groups, receive targeted feedback using provided rubrics, and collaboratively refine their plans to ensure mathematical precision and impactful messaging before heading into the final phase.

Students will engage in reflective discussions and journaling to analyze the outcomes of their project decisions, assess the real-world impact of their advertisements and business plans, and strategize improvements for future community-focused initiatives.