Students will engage in human-centered research to understand real community needs before designing their Shark Tank products. Through direct user interaction and structured empathy tools, they will gather authentic evidence to inform future problem statements and business plans.

Students will synthesize their user interview data into clear empathy artifacts and craft a focused problem statement that defines the real need their Shark Tank product will address.

Students will generate a wide range of innovative, user-centered product ideas aligned to their defined community problem, then narrow to one strong concept using clear criteria connected to user needs, feasibility, and business value.

Students will build and refine a low-fidelity prototype of their Shark Tank product, using user feedback and documented iteration to improve how well their solution addresses a real community need.

Students will validate their prototypes with authentic users, showcase their Shark Tank business ideas during a Business Forum, and reflect on feedback to demonstrate growth in user-centered design, communication, and problem-solving.