Students will conduct interviews with local business owners, listen actively to gather insights, and empathize by capturing their stories and experiences to understand the businesses' roles within the community.

Students will synthesize insights gathered from their initial community interactions to craft a clear and compelling statement of the impact local businesses have on the community, providing a focused direction for their research and persuasive writing.

Students will brainstorm and collaborate in teams to generate innovative project ideas that reflect the needs of the community, integrating insights from their empathy findings and envisioning how local businesses can be effectively highlighted through persuasive multimedia presentations.

Students will draft outlines and develop initial sketches for their multimedia presentations, organizing their research and interview insights to construct persuasive arguments highlighting the significance of local businesses to their community.

Students will present their multimedia arguments to peers for feedback targeting impact and engagement, refining their presentations before the critique phase.

Students will participate in a structured feedback session where they present their arguments to local business owners, receive real-world critiques, and refine their multimedia presentations to effectively showcase the impact of these businesses in the community.

Students will engage in reflective discussions and journaling to assess the effectiveness of their multimedia presentations and community impact arguments, identifying strengths and areas for improvement to inform future projects.