Deliverable
Empathy & Interview Notes
Reflection
Community Partners
Essential Question
Submission Required
Using the insights from interviews, compile at least three interview notes, add observation field notes, and create empathy maps and journey maps that capture bakery owners' needs, pain points, and opportunities. Synthesize findings into a user-understanding brief that guides your project direction and informs later prototypes and questions.
Plan day
Day 2
Duration
120 min
Grouping
Small Group
Steps
6 steps
Lesson plan
6 steps · 120 min| # | What teachers do |
|---|---|
| 1 | Review interview notes and observation field notes. (20 min) |
| 2 | Compile insights from your interviews into key themes and findings. (15 min) |
| 3 | Create empathy maps that highlight bakery owner needs, wants, and pain points. (25 min) |
| 4 | Develop journey maps that detail the typical customer experience at the bakery. (25 min) |
| 5 | Synthesize your information into a user-understanding brief that guides your project. (30 min) |
| 6 | Reflect on the essential components of developing a small business based on interview insights. (20 min) |
Preparation (1 item)
- Ensure that all interview notes and observation field notes are organized and easily accessible for review.
Student-facing instructions
Your task is to use the notes and insights gained from your interviews to understand the needs and challenges faced by bakery owners. You will create empathy and journey maps, and then synthesize these into a brief that will guide your project direction. Gather all necessary materials, such as your interview notes, observation field notes, markers, and paper. The goal is to identify opportunities for your own bakery startup and inform future decision-making.