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9th, 10th, 11th, 12th Grades  Project 2 weeks

Canvas Crew: Luggage Biz Lightning Plan!

Brent S
Updated
Content Expertise
Critical Thinking & Problem Solving
Academic Mindset
Collaboration
Self Directed Learning
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Purpose

Engage in designing a luggage rental business that prioritizes innovation and sustainability while addressing authentic consumer needs. Collaborate with peers to develop a comprehensive Lean Business Canvas, leveraging critical thinking and strategic planning. Through reflections and self-assessments, utilize real-world concepts to enhance your understanding of entrepreneurship, ensuring you establish a mindset ready for effective, profitable business solutions.

Learning goals

Your learning goals include developing a Lean Business Canvas for a luggage rental business, understanding the types of business organizations, and constructing a detailed business plan. You will set SMART goals for your project, learn to identify and prioritize business risks, and conduct market analysis to assess competitive industry positioning. The project will encourage critical thinking and problem-solving, collaboration with peers, self-directed learning, and reflection on your academic mindset.

Standards
  • [California] A1.4 - Determine the type of business organization most appropriate for various business profiles.
  • [California] A1.5 - Construct and defend a business plan (components may include an executive summary, organizational structure, market analysis, Strengths Weaknesses Opportunities and Threats (SWOT) analysis, marketing plan, operating procedures, financial data, and feasibility and supporting documentation).
  • [California] A2.1 - Determine Specific, Measurable, Achievable, Realistic and Time-bound (SMART) goals for a specific project.
  • [California] A6.1 - Identify, assess, and prioritize risks.
  • [California] A8.3 - Conduct market analysis and assess the business organization's position within their industry.
Competencies
  • Content Expertise - Students develop key competencies, skills, and dispositions with ample opportunities to apply knowledge and engage in work that matters to them.
  • Critical Thinking & Problem Solving - Students consider a variety of innovative approaches to address and understand complex questions that are authentic and important to their communities.
  • Academic Mindset - Students establish a sense of place, identity, and belonging to increase self-efficacy while engaging in critical reflection and action.
  • Collaboration - Students co-design projects with peers, exercise shared-decision making, strengthen relational agency, resolve conflict, and assume leadership roles.
  • Self Directed Learning - Students use teacher and peer feedback and self-reflection to monitor and direct their own learning while building self knowledge both in and out of the classroom.

Products

Construct a detailed Lean Business Canvas to outline the business model for a luggage rental service, focusing on solving key customer pain points and effectively reaching target segments. Prepare a presentation showcasing the canvas and engage in a 'Peer Evaluation and Reflection Circle' to refine your model based on feedback. Develop a comprehensive individual reflection journal that captures milestones, challenges, and personal growth insights throughout the two-week project.

Launch

Kick off your project by simulating a real-world pitch meeting. Present your initial business idea, its unique value proposition, and target customer segments to a panel of peers acting as potential investors. Engage in active discussion to gather feedback and develop questions related to the industry's market trends and potential risks. Use insights gained to begin crafting your Lean Business Canvas, setting the stage for deeper exploration throughout the project.

Exhibition

Facilitate a 'Peer Evaluation and Reflection Circle' where you present your Lean Business Canvas among peers, inviting constructive feedback and questions. Follow this with a reflection session to discuss challenges, insights, and growth opportunities experienced throughout the project. Ensure the exhibition is interactive, allowing participants to engage in deeper discussions about business ideas and strategies that were explored. Use this platform to showcase your understanding, creativity, and innovation in the design of a luggage rental business.