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Plan
Week 1
Day 1
Activities
Design Thinking Introduction - Facilitate a design thinking workshop to introduce students to the process of brainstorming and prototyping, focusing on collaboration and creativity (15 min)
Problem Identification - Students work in small groups to brainstorm and list real-world problems they are passionate about, guided by open-ended questions and inquiry (15 min)
Problem Selection and Discussion - Each group selects one problem to focus on and discusses potential solutions, practicing effective communication and decision-making (15 min)
Deliverables
1. A collaborative group presentation that outlines the chosen real-world problem and initial product idea, including sketches and rationale.
2. A preliminary market research plan that identifies the target audience and potential competitors.
Preparation 1. Arrange a visit or virtual session with a Chick-fil-A representative to discuss product development.
2. Prepare materials for the design thinking workshop, including large sheets of paper, markers, and sticky notes.
3. Compile resources on market research techniques suitable for 5th graders, including simplified guides and examples.
4. Organize a workspace conducive to group collaboration and creativity.
5. Ensure access to digital devices or research materials for students to conduct their market research.
Week 2
Day 2
Activities
Research Workshop - Students explore real-world problems and gather information from multiple sources to understand the context and challenges, focusing on their group's selected issue (45 min)
Deliverables
1. A completed market analysis section of the business plan, including competitor research and customer persona.
Preparation 1. Provide access to digital devices and internet for research purposes.
2. Prepare templates for market analysis and customer persona to guide students.
3. Arrange for a suitable space for collaborative work and peer review sessions.
4. Prepare guidance materials on how to conduct effective market research and competitor analysis.
Week 3
Day 3
Activities
Prototype Development - Students collaborate in their groups to create a physical or digital prototype of their product using materials and tools, focusing on design and functionality (45 min)
Deliverables
1. Completed market research report
2. Refined product prototype
3. Draft business model section of the business plan
4. Draft presentation slides and script
Preparation 1. Gather market research tools such as computers or tablets with internet access for research
2. Prepare templates for surveys or feedback forms
3. Provide materials for prototype refinement (e.g., art supplies, 3D printing access if available)
4. Create a business model canvas template for students to fill out
5. Ensure access to presentation tools (e.g., PowerPoint or Google Slides)
Week 4
Day 4
Activities
Presentation Preparation - Students organize and refine their business plan presentations, focusing on clarity, impact, and effective communication (20 min)
Feedback Session - Groups practice their presentation with peers, receiving constructive feedback and refining their pitch based on suggestions (25 min)
Deliverables
1. A completed and refined business plan document, integrating all feedback and outlining the product solution, marketing strategies, and financial projections.
2. A visual display and a prototype ready for presentation at the Young Entrepreneurs Expo.
3. A practiced pitch presentation delivered at the Expo, showcasing the product and business plan to community members.
Preparation 1. Arrange the venue and logistics for the Young Entrepreneurs Expo, including booth setup, technology needs for presentations, and seating arrangements for attendees.
2. Gather materials for visual displays such as poster boards, markers, digital devices for presentations, and any props needed for product prototypes.
3. Coordinate with Chick-fil-A representatives to confirm participation and feedback sessions during the Expo.
4. Prepare feedback forms and reflection sheets to guide post-Expo discussions and evaluations.