Empathize
Empathize
Students will launch the inquiry by analyzing persuasive and misleading messages from World War II and today, learn core media-literacy tools for identifying audience, purpose, tone, imagery, color, and credibility, and gather early user-centered insights about what confuses or convinces real viewers. They will leave Phase 1 with annotated evidence, comparison notes across source types, and an empathy-based question set that prepares them to define a focused design challenge.
Days 1 - 3
Define
Define
Students will synthesize early source analysis and user insights into a clear, evidence-based design challenge for their Then and Now poster station. They will sort patterns across WWII propaganda and modern media examples, test assumptions against sources and real audience responses, and write a problem statement plus a How Might We statement that will guide idea generation in the next phase.
Days 4 - 6
Ideate
Ideate
Students will generate multiple evidence-based concepts for their Then and Now poster station, test early ideas against user needs and source evidence, and choose a promising direction for drafting through structured brainstorming, peer critique, and revision.
Days 7 - 10
Draft
Draft
Students will turn their research and problem statements into first-draft Then and Now poster station components by studying effective captioning and layout moves, building quick prototypes, using structured peer critique, revising with evidence, and completing a draft milestone that prepares them for user testing.
Days 11 - 15
Test
Test
Students will test their Then and Now poster station drafts with peers and outside users, gather evidence-based feedback on clarity, accuracy, and audience impact, and use that feedback to revise captions, visuals, and evidence-hunt questions before the next critique phase.
Days 16 - 19
Critique
Critique
Students will use structured critique protocols to strengthen their Then and Now Expo poster station, compare feedback against source evidence, and revise captions, visuals, and evidence-hunt questions so each design choice is accurate, clear, and responsive to user needs.
Days 20 - 22
Notice & Reflect
Notice & Reflect
Students will present their Then and Now Expo poster stations, use visitor and peer feedback to notice patterns in how persuasive techniques are interpreted, and document how their research, revisions, and responsibility as media consumers and creators changed across the project.
Days 23 - 25
Empathize
Days 1–3
Day 1
π§ Truth or Technique Summit
Launch
45m
Day 2
π Propaganda Clues Mini-Lab
Knowledge/Skill Building
45m
Day 3
π€ Viewer Insight Interviews
Community Experience
45m
Define
Days 4–6
Day 4
π§© Source Patterns to Problem Statements
Knowledge/Skill Building
45m
Day 5
ποΈ Audience Insight Partner Interviews
Community Experience
40m
Day 6
π Then and Now HMW Gate
Deliverable
45m
Ideate
Days 7–10
Day 7
π§ Poster Moves Brainstorm Sprint
Knowledge/Skill Building
40m
Day 8
βοΈ Then and Now Sketch Set
Project Work
45m
Day 9
π£οΈ Two-Peer Sticky Note Critique
Deliverable
45m
Day 10
β
Concept Choice Conference
Assessment
45m
Draft
Days 11–15
Day 11
π§ Caption and Layout Moves
Knowledge/Skill Building
40m
Day 12
π Evidence Hunt Card Draft
Deliverable
45m
Day 13
π¨ Mini Poster Prototype Build
Project Work
45m
Day 14
π¬ Two-Peer Gallery Critique
Project Work
45m
Day 15
π Then and Now Draft Checkpoint
Assessment
45m
Test
Days 16–19
Day 16
π§ Evidence Hunt Test Protocol
Knowledge/Skill Building
35m
Day 17
π£οΈ Peer Poster Station Trials
Deliverable
45m
Day 18
ποΈ Expert Feedback Roundtable
Community Experience
45m
Day 19
π Revision Sprint and Checkpoint
Project Work
45m
Critique
Days 20–22
Day 20
π§ Poster Station Critique Norms
Knowledge/Skill Building
25m
Day 21
πΌοΈ Then and Now Gallery Round
Deliverable
55m
Day 22
βοΈ Caption and Visual Revisions
Project Work
45m
Notice & Reflect
Days 23–25
Day 23
πΌοΈ Then and Now Expo
Assessment
45m
Day 24
π§ Media Responsibility Reflection
Deliverable
40m
Day 25
π Growth Evidence Board
Deliverable
45m
September 2026
Mon
Tue
Wed
Thu
Fri
28
Day 1
Empathize
π§ Truth or Technique Summit
29
Day 2
π Propaganda Clues Mini-Lab
30
Day 3
π€ Viewer Insight Interviews
1
Day 4
Define
π§© Source Patterns to Problem Statements
2
Day 5
ποΈ Audience Insight Partner Interviews
October 2026
Mon
Tue
Wed
Thu
Fri
5
Day 6
π Then and Now HMW Gate
6
Day 7
Ideate
π§ Poster Moves Brainstorm Sprint
7
Day 8
βοΈ Then and Now Sketch Set
8
Day 9
π£οΈ Two-Peer Sticky Note Critique
9
Day 10
β
Concept Choice Conference
12
Day 11
Draft
π§ Caption and Layout Moves
13
Day 12
π Evidence Hunt Card Draft
14
Day 13
π¨ Mini Poster Prototype Build
15
Day 14
π¬ Two-Peer Gallery Critique
16
Day 15
π Then and Now Draft Checkpoint
19
Day 16
Test
π§ Evidence Hunt Test Protocol
20
Day 17
π£οΈ Peer Poster Station Trials
21
Day 18
ποΈ Expert Feedback Roundtable
22
Day 19
π Revision Sprint and Checkpoint
23
Day 20
Critique
π§ Poster Station Critique Norms
26
Day 21
πΌοΈ Then and Now Gallery Round
27
Day 22
βοΈ Caption and Visual Revisions
28
Day 23
Notice & Reflect
πΌοΈ Then and Now Expo
29
Day 24
π§ Media Responsibility Reflection
30
Day 25
π Growth Evidence Board